AKA Design Inc.


When we spoke with Alisa, the owner of AKA Design, she shared two goals for growing her business. First, she wanted to increase the local online visibility of her firm. Second, she wanted to generate organic search leads targeting her specialization in restaurant/bar, hotel, country club, and healthcare interior design. With the goals set, we went to work.


  1. New Wordpress Website

    The first step was to move her website from an out-of-date Windows server to an updated, search engine-friendly CMS. We selected the best Wordpress theme for the brand, created a solid sitemap, styled the site, implemented content and utilized several plugins to set up the site for proper optimization and organic search performance. Since you don’t need to know any coding to change content on a CMS, the client no longer has to pay a web developer to edit the site, thus saving significant costs to the client down the line.

  2. Keyword Research and Mapping

    Focusing on the Dallas/Fort Worth area, we researched nearly 300 keywords and narrowed the list down to a potential 25. We then had the client select 10 keywords from our recommendations. **Within one year, results were so strong that 10 more target keywords, focused on the national level, were added.

  3. On-Page Optimization

    With target keywords selected, we implemented the on-page optimization strategy across target pages of the website. This included page titles, headers, meta descriptions, and setting up a proper blog.

  4. Content Creation/Link Building

    In order to attract links the natural, organic way that Google recommends, we engaged in content placement and provided monthly blog posts along with a link building campaign.


Increased Results by 120%

AKA Design Inc_Sessions

100% rise in lead conversions from the website. Opened up a completely new lead channel.

AKA Design Inc_Goal Completion

AKA Design Inc_Keyword Chart


Meaning of picture:
I’m wildly influenced and motivated by the aesthetics of my environment and Simon Bailly’s retrofuture art style is a near perfect aesthetic.

People say I look like:
Aaron Taylor-Johnson (or at least that’s what my coworkers said when I asked [I had to Google him])

When I call in “sick,” I’m really:
Sick. I would never fake an illness in order to stay in bed watching movies all day. Literally have never done that before…

I finally:
Quit hockey and moved back to sunny Southern California.

I will:
Try to stop passing off existentially charged and self deprecating commentary about my own existence as jokes.

Favorite joke:
Trying to find meaning in life while dealing with the banal repetition of day in, day out tasks. Oh no, I did it again…

Favorite pickup line:
Pointing to an empty part of the room and saying “My friend over there thinks you’re cute” and proceeding to indiscriminately sprint to the spot you were pointing at.

Favorite Movie:
Interstellar, Eternal Sunshine of the Spotless Mind, and Django Unchained. Picking one isn’t happening. 

My parents always nag me about:
Leaving my lights on. It’s a bad habit. I’m working on it.

Favorite Quote:
“The struggle itself toward the heights is enough to fill a man’s heart. One must imagine Sisyphus happy.” – Albert Camus