{"id":777,"date":"2019-03-17T11:29:35","date_gmt":"2019-03-17T18:29:35","guid":{"rendered":"https:\/\/www.nettsolutions.com\/blog\/?p=777"},"modified":"2019-05-07T11:50:40","modified_gmt":"2019-05-07T18:50:40","slug":"how-can-you-write-amazing-content-for-your-website","status":"publish","type":"post","link":"https:\/\/www.nettsolutions.com\/blog\/2019\/03\/how-can-you-write-amazing-content-for-your-website\/","title":{"rendered":"How Can You Write Amazing Content for Your Website?"},"content":{"rendered":"

 <\/p>\n

Creating great content for your website is fundamental in any successful SEO campaign.<\/p>\n

Of course, when we say \u2018content\u2019, that incorporates images, videos, slides, audio and text. But in this post, we\u2019re going to focus on writing quality copy with the power to help boost your website\u2019s performance.<\/p>\n

Producing engaging, valuable copy isn\u2019t easy, but there are a few things you can do to get on the right track.<\/p>\n

 <\/p>\n

Read Up on Your Competitors <\/strong><\/p>\n

What are other businesses in your sector doing with their content?<\/p>\n

Are they publishing blog posts on a daily basis? Do they distribute press releases at regular intervals, keeping the world up to date on their latest news? How about their landing pages?<\/p>\n

Take time to explore their websites and identify what they\u2019re doing well. But don\u2019t forget to take note of any mistakes or oversights you spot. This is a great way to understand what you need to do to get an edge.<\/p>\n

 <\/p>\n

Focus on Value<\/strong><\/p>\n

Don\u2019t just create content as a flimsy excuse to pack keywords onto your pages. Not only will readers recognize your shameless attempt to manipulate search engines, but said engines themselves will know exactly what you\u2019re doing too.<\/p>\n

Write content people actually want to read and share with others. Take advantage of your own or your employees\u2019 knowledge to share insights into topics relevant to your business.<\/p>\n

Long-form content has its place too, with first-page results on Google having an average content length<\/a> of over 1,800 words.<\/p>\n

 <\/p>\n

Know Who You\u2019re Writing For<\/strong><\/p>\n

Have a clear idea of your target reader in mind. Consider creating personas representing different segments of your audience, and determine what type of content they prefer to read.<\/p>\n

Keep this in mind when writing content. Know who you\u2019re targeting with each piece and gather feedback to determine how successful it is. This can give you valuable ideas for future content, making it more engaging and effective.<\/p>\n

 <\/p>\n

Leave it to Professionals<\/strong><\/p>\n

It should go without saying that the quality of your content has to be of a high standard.<\/p>\n

Trying to write your own content can be risky, especially if you lack the skills to do it well. Trusting professionals to handle your content instead is the smartest option.<\/p>\n

They\u2019ll know how to write engaging copy, insert keywords organically and structure pieces to aid readability.<\/p>\n

 <\/p>\n

At Nett Solutions, our Orange County digital marketing<\/a> team is committed to helping you achieve stronger rankings through an effective SEO campaign. We\u2019ll make sure your content is high quality and suited to your target audience.<\/p>\n

Want to know more about how we can help? Just get in touch!<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

  Creating great content for your website is fundamental in any successful SEO campaign. Of course, when we say \u2018content\u2019, that incorporates images, videos, slides, audio and text. But in this post, we\u2019re going to focus on writing quality copy with the power to help boost your website\u2019s performance. Producing engaging, valuable copy isn\u2019t easy, […]<\/p>\n","protected":false},"author":8,"featured_media":784,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[85,83,70],"tags":[5,22,96,103,102,6,62,61],"class_list":["post-777","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-marketing","category-dailytips","category-search-engine-optimization-2","tag-internet-marketing","tag-internet-marketing-firm","tag-orange-county-marketing","tag-orange-county-search-engine-optimization","tag-orange-county-seo","tag-search-engine-marketing","tag-search-engine-optimization","tag-seo"],"yoast_head":"\nHow Can You Write Amazing Content for Your Website? - Nett Solutions Blog<\/title>\n<meta name=\"description\" content=\"Read "How Can You Write Amazing Content for Your Website?", the latest online marketing article from Nett Solutions: Orange County Online Marketing Agency.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.nettsolutions.com\/blog\/2019\/03\/how-can-you-write-amazing-content-for-your-website\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Can You Write Amazing Content for Your Website? - Nett Solutions Blog\" \/>\n<meta property=\"og:description\" content=\"Read "How Can You Write Amazing Content for Your Website?", the latest online marketing article from Nett Solutions: Orange County Online Marketing Agency.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.nettsolutions.com\/blog\/2019\/03\/how-can-you-write-amazing-content-for-your-website\/\" \/>\n<meta property=\"og:site_name\" content=\"Nett Solutions Blog\" \/>\n<meta property=\"article:published_time\" content=\"2019-03-17T18:29:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-05-07T18:50:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2019\/03\/trent-erwin-338084-unsplash.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"4240\" \/>\n\t<meta property=\"og:image:height\" content=\"2832\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"nettsolutions\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"nettsolutions\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/2019\\\/03\\\/how-can-you-write-amazing-content-for-your-website\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/2019\\\/03\\\/how-can-you-write-amazing-content-for-your-website\\\/\"},\"author\":{\"name\":\"nettsolutions\",\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/#\\\/schema\\\/person\\\/7b0ae06dc78e0612077c4dd3fb5817d7\"},\"headline\":\"How Can You Write Amazing Content for Your Website?\",\"datePublished\":\"2019-03-17T18:29:35+00:00\",\"dateModified\":\"2019-05-07T18:50:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/2019\\\/03\\\/how-can-you-write-amazing-content-for-your-website\\\/\"},\"wordCount\":462,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/2019\\\/03\\\/how-can-you-write-amazing-content-for-your-website\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/trent-erwin-338084-unsplash.jpg\",\"keywords\":[\"Internet Marketing\",\"internet marketing firm\",\"Orange county marketing\",\"orange county search engine optimization\",\"orange county seo\",\"Search Engine Marketing\",\"search engine optimization\",\"seo\"],\"articleSection\":[\"Content Marketing\",\"Marketing Tips\",\"Search Engine Optimization - SEO\"],\"inLanguage\":\"en\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/2019\\\/03\\\/how-can-you-write-amazing-content-for-your-website\\\/\",\"url\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/2019\\\/03\\\/how-can-you-write-amazing-content-for-your-website\\\/\",\"name\":\"How Can You Write Amazing Content for Your Website? - Nett Solutions Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/2019\\\/03\\\/how-can-you-write-amazing-content-for-your-website\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/2019\\\/03\\\/how-can-you-write-amazing-content-for-your-website\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/trent-erwin-338084-unsplash.jpg\",\"datePublished\":\"2019-03-17T18:29:35+00:00\",\"dateModified\":\"2019-05-07T18:50:40+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/#\\\/schema\\\/person\\\/7b0ae06dc78e0612077c4dd3fb5817d7\"},\"description\":\"Read \\\"How Can You Write Amazing Content for Your Website?\\\", the latest online marketing article from Nett Solutions: Orange County Online Marketing Agency.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/2019\\\/03\\\/how-can-you-write-amazing-content-for-your-website\\\/#breadcrumb\"},\"inLanguage\":\"en\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/2019\\\/03\\\/how-can-you-write-amazing-content-for-your-website\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en\",\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/2019\\\/03\\\/how-can-you-write-amazing-content-for-your-website\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/trent-erwin-338084-unsplash.jpg\",\"contentUrl\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/03\\\/trent-erwin-338084-unsplash.jpg\",\"width\":4240,\"height\":2832},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/2019\\\/03\\\/how-can-you-write-amazing-content-for-your-website\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How Can You Write Amazing Content for Your Website?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/\",\"name\":\"Nett Solutions Blog\",\"description\":\"SEP, SEO, Web Design, and Social Media Insights\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/#\\\/schema\\\/person\\\/7b0ae06dc78e0612077c4dd3fb5817d7\",\"name\":\"nettsolutions\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/53cdec57b1b97023d1b905370788979d3362b7b6e0cfc222fba54cbb8a89f0cf?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/53cdec57b1b97023d1b905370788979d3362b7b6e0cfc222fba54cbb8a89f0cf?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/53cdec57b1b97023d1b905370788979d3362b7b6e0cfc222fba54cbb8a89f0cf?s=96&d=mm&r=g\",\"caption\":\"nettsolutions\"},\"url\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/author\\\/nettsolutions\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How Can You Write Amazing Content for Your Website? - Nett Solutions Blog","description":"Read \"How Can You Write Amazing Content for Your Website?\", the latest online marketing article from Nett Solutions: Orange County Online Marketing Agency.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.nettsolutions.com\/blog\/2019\/03\/how-can-you-write-amazing-content-for-your-website\/","og_locale":"en_US","og_type":"article","og_title":"How Can You Write Amazing Content for Your Website? - Nett Solutions Blog","og_description":"Read \"How Can You Write Amazing Content for Your Website?\", the latest online marketing article from Nett Solutions: Orange County Online Marketing Agency.","og_url":"https:\/\/www.nettsolutions.com\/blog\/2019\/03\/how-can-you-write-amazing-content-for-your-website\/","og_site_name":"Nett Solutions Blog","article_published_time":"2019-03-17T18:29:35+00:00","article_modified_time":"2019-05-07T18:50:40+00:00","og_image":[{"width":4240,"height":2832,"url":"https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2019\/03\/trent-erwin-338084-unsplash.jpg","type":"image\/jpeg"}],"author":"nettsolutions","twitter_misc":{"Written by":"nettsolutions","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.nettsolutions.com\/blog\/2019\/03\/how-can-you-write-amazing-content-for-your-website\/#article","isPartOf":{"@id":"https:\/\/www.nettsolutions.com\/blog\/2019\/03\/how-can-you-write-amazing-content-for-your-website\/"},"author":{"name":"nettsolutions","@id":"https:\/\/www.nettsolutions.com\/blog\/#\/schema\/person\/7b0ae06dc78e0612077c4dd3fb5817d7"},"headline":"How Can You Write Amazing Content for Your Website?","datePublished":"2019-03-17T18:29:35+00:00","dateModified":"2019-05-07T18:50:40+00:00","mainEntityOfPage":{"@id":"https:\/\/www.nettsolutions.com\/blog\/2019\/03\/how-can-you-write-amazing-content-for-your-website\/"},"wordCount":462,"commentCount":0,"image":{"@id":"https:\/\/www.nettsolutions.com\/blog\/2019\/03\/how-can-you-write-amazing-content-for-your-website\/#primaryimage"},"thumbnailUrl":"https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2019\/03\/trent-erwin-338084-unsplash.jpg","keywords":["Internet Marketing","internet marketing firm","Orange county marketing","orange county search engine optimization","orange county seo","Search Engine Marketing","search engine optimization","seo"],"articleSection":["Content Marketing","Marketing Tips","Search Engine Optimization - SEO"],"inLanguage":"en"},{"@type":"WebPage","@id":"https:\/\/www.nettsolutions.com\/blog\/2019\/03\/how-can-you-write-amazing-content-for-your-website\/","url":"https:\/\/www.nettsolutions.com\/blog\/2019\/03\/how-can-you-write-amazing-content-for-your-website\/","name":"How Can You Write Amazing Content for Your Website? - Nett Solutions Blog","isPartOf":{"@id":"https:\/\/www.nettsolutions.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.nettsolutions.com\/blog\/2019\/03\/how-can-you-write-amazing-content-for-your-website\/#primaryimage"},"image":{"@id":"https:\/\/www.nettsolutions.com\/blog\/2019\/03\/how-can-you-write-amazing-content-for-your-website\/#primaryimage"},"thumbnailUrl":"https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2019\/03\/trent-erwin-338084-unsplash.jpg","datePublished":"2019-03-17T18:29:35+00:00","dateModified":"2019-05-07T18:50:40+00:00","author":{"@id":"https:\/\/www.nettsolutions.com\/blog\/#\/schema\/person\/7b0ae06dc78e0612077c4dd3fb5817d7"},"description":"Read \"How Can You Write Amazing Content for Your Website?\", the latest online marketing article from Nett Solutions: Orange County Online Marketing Agency.","breadcrumb":{"@id":"https:\/\/www.nettsolutions.com\/blog\/2019\/03\/how-can-you-write-amazing-content-for-your-website\/#breadcrumb"},"inLanguage":"en","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.nettsolutions.com\/blog\/2019\/03\/how-can-you-write-amazing-content-for-your-website\/"]}]},{"@type":"ImageObject","inLanguage":"en","@id":"https:\/\/www.nettsolutions.com\/blog\/2019\/03\/how-can-you-write-amazing-content-for-your-website\/#primaryimage","url":"https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2019\/03\/trent-erwin-338084-unsplash.jpg","contentUrl":"https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2019\/03\/trent-erwin-338084-unsplash.jpg","width":4240,"height":2832},{"@type":"BreadcrumbList","@id":"https:\/\/www.nettsolutions.com\/blog\/2019\/03\/how-can-you-write-amazing-content-for-your-website\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.nettsolutions.com\/blog\/"},{"@type":"ListItem","position":2,"name":"How Can You Write Amazing Content for Your Website?"}]},{"@type":"WebSite","@id":"https:\/\/www.nettsolutions.com\/blog\/#website","url":"https:\/\/www.nettsolutions.com\/blog\/","name":"Nett Solutions Blog","description":"SEP, SEO, Web Design, and Social Media Insights","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.nettsolutions.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en"},{"@type":"Person","@id":"https:\/\/www.nettsolutions.com\/blog\/#\/schema\/person\/7b0ae06dc78e0612077c4dd3fb5817d7","name":"nettsolutions","image":{"@type":"ImageObject","inLanguage":"en","@id":"https:\/\/secure.gravatar.com\/avatar\/53cdec57b1b97023d1b905370788979d3362b7b6e0cfc222fba54cbb8a89f0cf?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/53cdec57b1b97023d1b905370788979d3362b7b6e0cfc222fba54cbb8a89f0cf?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/53cdec57b1b97023d1b905370788979d3362b7b6e0cfc222fba54cbb8a89f0cf?s=96&d=mm&r=g","caption":"nettsolutions"},"url":"https:\/\/www.nettsolutions.com\/blog\/author\/nettsolutions\/"}]}},"_links":{"self":[{"href":"https:\/\/www.nettsolutions.com\/blog\/wp-json\/wp\/v2\/posts\/777","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nettsolutions.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nettsolutions.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nettsolutions.com\/blog\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nettsolutions.com\/blog\/wp-json\/wp\/v2\/comments?post=777"}],"version-history":[{"count":1,"href":"https:\/\/www.nettsolutions.com\/blog\/wp-json\/wp\/v2\/posts\/777\/revisions"}],"predecessor-version":[{"id":778,"href":"https:\/\/www.nettsolutions.com\/blog\/wp-json\/wp\/v2\/posts\/777\/revisions\/778"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nettsolutions.com\/blog\/wp-json\/wp\/v2\/media\/784"}],"wp:attachment":[{"href":"https:\/\/www.nettsolutions.com\/blog\/wp-json\/wp\/v2\/media?parent=777"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nettsolutions.com\/blog\/wp-json\/wp\/v2\/categories?post=777"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nettsolutions.com\/blog\/wp-json\/wp\/v2\/tags?post=777"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}