{"id":316,"date":"2013-10-07T09:34:16","date_gmt":"2013-10-07T16:34:16","guid":{"rendered":"https:\/\/www.nettsolutions.com\/blog\/?p=316"},"modified":"2013-10-09T12:35:18","modified_gmt":"2013-10-09T19:35:18","slug":"quick-tip-1-sep-search-engine-placement","status":"publish","type":"post","link":"https:\/\/www.nettsolutions.com\/blog\/2013\/10\/quick-tip-1-sep-search-engine-placement\/","title":{"rendered":"QUICK TIP #1 &#8211; SEP \u2013Search Engine Placement"},"content":{"rendered":"<p>&nbsp;<\/p>\n<table  class=\" table table-hover\" border=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td width=\"550\"><\/td>\n<\/tr>\n<tr>\n<td width=\"550\"><\/td>\n<\/tr>\n<tr>\n<td width=\"550\">\n<table  class=\" table table-hover\" border=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td width=\"550\">If you own a website, it\u2019s natural that you want to be listed at the top of the search results. This is because users will most likely find a website that suits their needs towards the top of the page. The further down the page you are, the more likely it is that many people will miss your website. Whether you are selling products or services, you need strong search engine placement in order to get more business.<\/td>\n<\/tr>\n<tr>\n<td width=\"550\"><\/td>\n<\/tr>\n<tr>\n<td width=\"550\"><span style=\"text-decoration: underline;\">QUICK TIPS:<\/span><\/p>\n<ul>\n<li>Choosing Keywords<\/li>\n<\/ul>\n<p>Consider how people will search for your web page. The words you visualize them entering into the search box should be your target keywords.\u00a0Keep in mind the language your business uses is not always the same language your customer uses. For example, you might consider yourself a \u201csoftware dev staff augmentation firm\u201d but most people would simply search \u201csoftware development team\u201d or \u201coutsourced software development team\u201d.<\/p>\n<ul>\n<li>Don\u2019t Fight the Odds<\/li>\n<\/ul>\n<p>Make sure your targeted keywords are always at least two or more words long. \u00a0Most of the time, single-word searches are too ambiguous to be effective. There are many reasons why someone might search for something like \u201cbicycle.\u201d\u00a0 Don\u2019t spend all your time fighting the odds. Choose phrases that contain two or more words, and you will have a much higher chance of success.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p><span style=\"text-decoration: underline;\">More on SEP:<\/span><\/p>\n<p>Illustrating the importance of being on top, an infographic on SearchEngineJournal.com shows clicks from paid search listings are now outnumbering clicks from organic (unpaid) search listings by almost 2:1 in keyword searches with high commercial intent, or keywords where the searcher is looking to buy a product or service. Click here to read more.<\/p>\n<p><a href=\"http:\/\/www.searchenginejournal.com\/are-google-ads-winning-an-data-filled-infographic\/\">http:\/\/www.searchenginejournal.com\/are-google-ads-winning-an-data-filled-infographic\/<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; If you own a website, it\u2019s natural that you want to be listed at the top of the search results. This is because users will most likely find a website that suits their needs towards the top of the page. The further down the page you are, the more likely it is that many [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[82,83,71],"tags":[],"class_list":["post-316","post","type-post","status-publish","format-standard","hentry","category-local-search","category-dailytips","category-search-engine-placement-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>QUICK TIP #1 - SEP \u2013Search Engine Placement - Nett Solutions Blog<\/title>\n<meta name=\"description\" content=\"Read &quot;QUICK TIP #1 - SEP \u2013Search Engine Placement&quot;, the latest online marketing article from Nett Solutions: Orange County Online Marketing Agency.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.nettsolutions.com\/blog\/2013\/10\/quick-tip-1-sep-search-engine-placement\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"QUICK TIP #1 - SEP \u2013Search Engine Placement - Nett Solutions Blog\" \/>\n<meta property=\"og:description\" content=\"Read &quot;QUICK TIP #1 - SEP \u2013Search Engine Placement&quot;, the latest online marketing article from Nett Solutions: Orange County Online Marketing Agency.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.nettsolutions.com\/blog\/2013\/10\/quick-tip-1-sep-search-engine-placement\/\" \/>\n<meta property=\"og:site_name\" content=\"Nett Solutions Blog\" \/>\n<meta property=\"article:published_time\" content=\"2013-10-07T16:34:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2013-10-09T19:35:18+00:00\" \/>\n<meta name=\"author\" content=\"Jmounsey\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jmounsey\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/2013\\\/10\\\/quick-tip-1-sep-search-engine-placement\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/2013\\\/10\\\/quick-tip-1-sep-search-engine-placement\\\/\"},\"author\":{\"name\":\"Jmounsey\",\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/#\\\/schema\\\/person\\\/3e323818feb8414eb7f90c9a19ceb2d6\"},\"headline\":\"QUICK TIP #1 &#8211; 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