{"id":283,"date":"2013-08-08T11:41:57","date_gmt":"2013-08-08T18:41:57","guid":{"rendered":"https:\/\/www.nettsolutions.com\/blog\/?p=283"},"modified":"2013-08-08T11:41:57","modified_gmt":"2013-08-08T18:41:57","slug":"yahoo-movin-and-shakin","status":"publish","type":"post","link":"https:\/\/www.nettsolutions.com\/blog\/2013\/08\/yahoo-movin-and-shakin\/","title":{"rendered":"Yahoo! movin&#8217; and shakin&#8217;"},"content":{"rendered":"<p>Yahoo! has been making a lot of big acquisitions under recently appointed CEO, Marissa Mayer. \u00a0 I recently had a discussion with colleagues about the idea of aligning with people or things who you would always bet on (or never bet against).\u00a0 My sports gambling friend always says to never bet against the Lakers in the long run.\u00a0 There may be losses but in the big picture they tend to win more than lose (LeBron 2014!!!).\u00a0 Elon Musk of Paypal, space travel, and now most well-known for Tesla is someone who seems to have the Midas touch (BTW, look up his solution to a 30 minute commute from LA to SF and 1 hour from LA to NY). \u00a0Warren Buffet, enough said. \u00a0I\u2019ve spoken to a couple angel investors and know a few Tesla leaders who would bet on Elon\u2019s projects in a minute.\u00a0 Someone who is close to making that list is Marissa Mayer.\u00a0 She\u2019s been making a lot of controversial moves that I think are the right moves. \u00a0She identified that Yahoo!&#8217;s strength spans beyond Search Engine Marketing and makes decisions to strengthen the company&#8217;s position beyond search. \u00a0She brings a solid track record from Stanford, Google, and is now making waves at Yahoo.<\/p>\n<p>Part of their change is to give the logo a makeover. \u00a0(As a marketing agency in Orange County, we know a thing or two about<a title=\"OC housewives\" href=\"http:\/\/www.bravotv.com\/the-real-housewives-of-orange-county\" target=\"_blank\"> makeovers<\/a>.) \u00a0Yahoo! plans to release a new logo every day during the month of August. \u00a0You can follow the daily updates here: \u00a0<a href=\"http:\/\/www.yahoo.com\/dailylogo\">http:\/\/www.yahoo.com\/dailylogo<\/a>. \u00a0In September, the winning logo will be announced.<\/p>\n<p>While most businesses overlook the impact of a new logo, there have been quite a few epic fails in recent memory. \u00a0Until they announce in September, here are some examples of logo redesigns that cause backlash and negativity.<\/p>\n<p>University of California:<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-286\" title=\"UC\" src=\"https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2013\/08\/UC1-300x179.jpg\" alt=\"\" width=\"300\" height=\"179\" srcset=\"https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2013\/08\/UC1-300x179.jpg 300w, https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2013\/08\/UC1.jpg 549w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>Seattle&#8217;s Best Coffee (I personally liked this one):<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-287\" title=\"Seattle's Best\" src=\"https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2013\/08\/Seattles-Best-300x134.png\" alt=\"\" width=\"300\" height=\"134\" srcset=\"https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2013\/08\/Seattles-Best-300x134.png 300w, https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2013\/08\/Seattles-Best.png 472w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>London Olympics:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-288\" title=\"London Olympics\" src=\"https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2013\/08\/London-Olympics-269x300.jpg\" alt=\"\" width=\"269\" height=\"300\" srcset=\"https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2013\/08\/London-Olympics-269x300.jpg 269w, https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2013\/08\/London-Olympics.jpg 279w\" sizes=\"auto, (max-width: 269px) 100vw, 269px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>And, of course, GAP:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-289\" title=\"Gap\" src=\"https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2013\/08\/Gap-300x128.png\" alt=\"\" width=\"300\" height=\"128\" srcset=\"https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2013\/08\/Gap-300x128.png 300w, https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2013\/08\/Gap.png 433w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yahoo! has been making a lot of big acquisitions under recently appointed CEO, Marissa Mayer. \u00a0 I recently had a discussion with colleagues about the idea of aligning with people or things who you would always bet on (or never bet against).\u00a0 My sports gambling friend always says to never bet against the Lakers in [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-283","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Yahoo! movin&#039; and shakin&#039; - Nett Solutions Blog<\/title>\n<meta name=\"description\" content=\"Read &quot;Yahoo! movin&#039; and shakin&#039;&quot;, the latest online marketing article from Nett Solutions: Orange County Online Marketing Agency.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.nettsolutions.com\/blog\/2013\/08\/yahoo-movin-and-shakin\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Yahoo! movin&#039; and shakin&#039; - Nett Solutions Blog\" \/>\n<meta property=\"og:description\" content=\"Read &quot;Yahoo! movin&#039; and shakin&#039;&quot;, the latest online marketing article from Nett Solutions: Orange County Online Marketing Agency.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.nettsolutions.com\/blog\/2013\/08\/yahoo-movin-and-shakin\/\" \/>\n<meta property=\"og:site_name\" content=\"Nett Solutions Blog\" \/>\n<meta property=\"article:published_time\" content=\"2013-08-08T18:41:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.nettsolutions.com\/blog\/wp-content\/uploads\/2013\/08\/UC1-300x179.jpg\" \/>\n<meta name=\"author\" content=\"mwon\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"mwon\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/2013\\\/08\\\/yahoo-movin-and-shakin\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/2013\\\/08\\\/yahoo-movin-and-shakin\\\/\"},\"author\":{\"name\":\"mwon\",\"@id\":\"https:\\\/\\\/www.nettsolutions.com\\\/blog\\\/#\\\/schema\\\/person\\\/7a09663cff513dc043f66eece786a7bb\"},\"headline\":\"Yahoo! 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