Statistics show that very few people will go to page 2 of the search engine results. Think about your own habits for a second. Chances are you rarely bother clicking to the 2nd page results, let alone the 3rd, 5th or 10th. It’s safe to assume your customers have similar tendencies so it’s important to achieve solid organic ranking for the right target market. We can help.
Search engine optimization, also known as SEO, is often called "earned media." With paid media you are literally paying for people to visit your site. With earned media, you need to work for it. It takes hard work to maintain a user friendly website, the right types of online assets, and quality links (amongst other things) in order to rank well on Google, Bing, and Yahoo!. Not only does it take a lot of work to do things the right way and earn customers, it is also as much art as it is science.
The science is in making sure that all search engine best practices are strictly followed. The art is that these guidelines are always changing and evolving so it’s a fine balance between doing enough, doing what the search engines want, and doing so with the right mix of “ingredients.” Any SEO company worth their salt is aware of the scientific elements of SEO. Perfecting the art is what truly sets SEO companies apart. Mastering the art requires extensive testing and proven experience. Think of it as baking a cake. You need a well trained baker, quality ingredients, in the right quantities, cooked at the proper temperature. Too much of one thing or not enough of another and you'll have a dry, flat, or doughy cake… and if you’re not careful, you’ll end up burned.
Our team of SEO experts has been in the industry for over a decade and only participate in “white hat” SEO techniques. We stay up-to-date with search engine guidelines and implement a SEO package that works specifically with your company’s overall goals and aspirations.
To see if SEO is right for you, click here.