Here are the cold hard facts: Roughly 98% of the people who visit your site will leave without converting. On top of that, shopping cart abandonment is nearly 80%. This means you put a lot of time, money, and effort into bringing people to your site, only to have them leave empty handed. That’s money wasted.
Here's the good news: Those people initially came to your site because they were interested in what you have to offer. They may have left your site to do some comparison shopping, to “think about it”, or they were distracted and had to leave before converting. Since they’ve already shown a strong interest, they are your best prospects. We have the perfect tool to bring them back to you when they’re ready to buy. In fact, we consider retargeting a ‘must’ for ecommerce businesses and any product or service with a long buying cycle.
Retargeting places your dynamic, creative ads in front of customers who have viewed or purchased your products or services. Remember, your customers spend 95% of their online time browsing sites containing display ads. Your ads will appear alongside the online articles they are browsing, subtly reminding them to come back to you when they're ready to buy. For this to work, all they need to do is visit your site. Have you ever shopped at Nordstroms.com and noticed eye-catching Nordstrom ads appearing sporadically around articles as you browse the internet? That’s retargeting. The best part about our retargeting is that you don’t need a Nordstrom size budget to get in the game.
Click here to see if you fit the mold for Retargeting.