We like to think of Display as the online version of mailers, magazine or newspaper ads. While people are online checking local news, sports scores, or Hollywood gossip your business’ ad will appear right beside what they are reading. It’s a simple, effective way to get in front of a vast audience.
Display Ads are a great way to build your brand, increase awareness, and are completely scalable to your target demographic. Your customers spend an astounding 95% of their time browsing sites that contain display ads. Influence customers before they even set foot in your store or visit your website. With hundreds of styles and several size and format options, display ads put you in position to do just that.
If you’re already doing search, that’s even better! Reports show a 68% increase in page views on an advertiser’s site when users are exposed to both search and display advertising. Recent studies show an impressive 244% increase in online purchases of an advertiser’s products when using search and display advertising together. The synergy between search and display advertising can provide opportunities to:
Looking to attract customers of a certain gender, age group, or geographic location to your site? Not a problem. Our team works with you to identify your target market and launch ads that match your message. By targeting the right segment, we can increase campaign performance to ensure an efficient use of your budget.
Will Display work for you? Find out here.